Page Links: A Link and QR Code for Your Whole Page
A page link is a short address like esora.app/l/ab12cd34 that opens your page on Esora, where people see all your upcoming events and can follow you. Make one for each place that promotes your page as a whole. Esora then shows what each place brought, and each link also comes as a QR code you can print.
Why use a page link
Section titled “Why use a page link”Your page’s plain address works too, but it counts nobody. If you put it on your website, a sign at your venue and a season ad, you can’t tell which of them brought people in. A page link fixes that:
- You see which place works. Each link shows its opens and its tickets across all your events: Website 14, Sign at the venue 9, Season ad 3. Next time you know where to put your effort.
- A printed code stays useful. Your page always lists what is coming up, so a sign or flyer with a page link keeps working after the event you printed it for has passed.
- You see what your ads for the whole page do. With Meta ads connected, a link used as an ad’s destination also shows what those ads spent.
- People can follow you. Your page is where people follow you, so a visit can bring them back for your next event.
Buyers notice nothing. The link opens your normal page in their language.
Which link to use
Section titled “Which link to use”| What you are promoting | What to use |
|---|---|
| All your events: your website, a sign at your venue, a season ad, a flyer for your programme | A page link |
| One event: a story, a poster for one show, a code at the door for walk-ins | A tracking link to that event |
| Your Instagram bio | Link in bio, which lists your events with a buy button for every site that sells them and counts its own Esora sales |
Make a page link
Section titled “Make a page link”You need manager access to the page.
In the web console: open Settings › Page links, or press Share page on Settings › Profile. Type where you will share it and press Create link. The link is created and copied, and it appears first in your list.
In the Esora Organizer app: open the Profile tab, tap Page links, then Share page. Type where you will share it and tap Share. The share sheet opens with the new link, ready to paste.
Name the place, for example “Website”, “Sign at the venue” or “Season ad”. Only you see the name, and it is how you will recognize the link in your reports. Typing a name that already has a link gives you that same link, so its numbers keep adding up.
Make one link per place. Two signs at two venues are two links, so you can compare them.
Get the QR code
Section titled “Get the QR code”In the web console: on Settings › Page links, click Show QR code beside the link, then Download QR code for an image to print.
In the Esora Organizer app: on Page links, tap the link, then Show QR code. The app shows the code on screen. To get an image to print, use the web console.
Scans count under the link’s name, the same as clicks. The plain page address has no QR code, so make a link first.
See what each link brought
Section titled “See what each link brought”On Page links, each link shows how many times it was opened and how many tickets it brought on all your events. If your page doesn’t sell tickets on Esora, it shows registrations instead. With Meta ads connected, it also shows what the ads pointing at it spent.
On each event’s Sales page, the link has its own row under Where buyers came from, marked Link to your page. That row counts only that event’s tickets, so you can see which of your events the link sold.
How sales are counted
Section titled “How sales are counted”A sale on any of your events can count for a page link. The counting is the same as for tracking links:
- The last place wins. The most recent place the buyer came through in the 14 days before checkout gets the sale. If they open a page link and later open one of your event links, the event link gets the sale.
- Each sale counts once. A sale never appears under two of your links.
Open the page in a chosen language
Section titled “Open the page in a chosen language”By default the link opens your page in the language that suits the reader. To choose the language yourself, add ?lang=hy, ?lang=ru or ?lang=en to the end of the link. People who already use Esora keep the language they chose.
Delete a link
Section titled “Delete a link”In the web console: delete it from its row on Page links.
In the Esora Organizer app: open the link on Page links and tap Delete.
The link stops counting from that moment. The sales it already brought stay in your reports, and the address keeps opening your page, so a printed code never breaks.
Related
Section titled “Related”- Tracking links: one link per place for a single event
- Link in bio: one address for your Instagram bio
- Your page on Esora: what your page shows and how to edit it
- Meta ads: see your Esora sales inside Meta Ads Manager
Stuck on a step? Get in touch.